National Geographic

Design & Translation of an international publication.

 

https://www.youtube.com/watch?v=t1UWvPJ5WcU

In 2008 — for the first time ever — the United States exhibited Afghanistan’s re-discovered 4,000 year-old archaeological treasures during a 17-month nationwide tour called “Afghanistan: Hidden Treasures from the National Museum, Kabul.”

TriVision provided consultation, translation, and design services for a 300-page book about the hidden treasures; the pieces were discovered and excavated by National Geographic. The book served as an official companion guide for the exhibition, which was shown in major galleries across the United States — including the National Gallery of Art in Washington, D.C.

The curator and the “architect” behind this project, Dr. Frederik Hiebert, from the National Geographic Society, collaborated closely with the TriVision’s creative team.  We translated the iconic book into Farsi/Dari and Pashtu — the two main languages spoken in Afghanistan.

Additionally, the National Gallery hired TriVision to provide publicity and promotion for the exhibition. TriVision created an exhibition theme that connected past and present Afghanistan treasures — a nod to the archaeological finds and the National Geographic’s book, “Children’s Songs from Afghanistan” by Louise Pascale. The songbook, also designed and compiled by TriVision, was available at the exhibition.

Both the exhibition and the publication of the “Afghanistan Hidden Treasures” was a huge success for the National Gallery of Art and the National Geographic Society.  Thousands of visitors viewed the collections and learned more about Afghanistan’s magnificent history.

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