How Much Damage Can an Outdated Website Design Cause for Your Business? As we move forward into the 21st century, a company’s web presence has become a vital component of its brand identity. While in the past, a company interacted with its target market mostly in-person or on-the-phone, today it happens almost exclusively online. As […]
Branding and the Web: What Your Company’s Website Says About You Read More »
To celebrate their “Just Do It” campaign’s 30th year anniversary, earlier this month, Nike dropped one of the most controversial advertising campaigns of recent memory. Their #justdoit ad starring former NFL quarterback, Colin Kaepernick, with the slogan “Believe in something. Even if it means sacrificing everything”, has ended up adding $6 billion to Nike’s overall
Nike Just Did It with an Advertising Campaign that Added $6 Billion to its Market Value Read More »
Thinking about rebranding? You’re not alone. Our branding experts at TriVision list common reasons to revamp your brand. On any given day, you will come across many organizations who have the desire to rebrand. However, if you rebrand without purpose, you are doing more harm than good to your organization. But if you set a goal, rebranding can
Is it Time to Rebrand? Read More »
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