Food for thought.


Live Streaming
22 June 11:30 am - Posted by TriVision

Live Video Streaming is Not Just for Snapchat

Engaging your audience using live video streams is the new “It” tool in the game of marketing. How many of you lately find yourselves tuning in to watch “Facebook Live” events? Whether it is some sort of “breaking news” on a news channel or one of your friends posting live videos from The Weeknd concert, it is no big…

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13 June 2:58 pm - Posted by TriVision

Content Marketing is for Everyone!

Content Marketing 101: Influence the Market with an Emotional Appeal As a creative marketing agency in Washington D.C., TriVision develops content marketing campaigns for small businesses, large multinational corporations, and government agencies every day. How often is it that you log onto Facebook and countless videos pop up as you scroll through your timeline? At this day…

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TriVision talks rebranding
31 May 9:34 am - Posted by TriVision

Is it Time to Rebrand?

Thinking about rebranding? You’re not alone. Our branding experts at TriVision list common reasons to revamp your brand. On any given day, you will come across many organizations who have the desire to rebrand. However, if you rebrand without purpose, you are doing more harm than good to your organization. But if you set a goal, rebranding can…

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TriVision Rebranding
3 May 10:21 am - Posted by TriVision

How to Manage a PR Crisis

***Disclaimer: This is a satirical piece on how to start a PR crisis. Do not follow these tips. *** We know you may still have a bad aftertaste of Pepsi in your mouth after their failed ad campaign with Kendall Jenner. And of course who can forget the United Airlines fiasco which seemed to drag on for weeks….

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Northern Virginia Chamber of Commerce
28 April 6:14 pm - Posted by TriVision

TriVision Nominated for Greater Washington Innovation Award

The Northern Virginia Chamber of Commerce recently awarded Washington D.C. companies with the Greater Washington Innovation Award. This award celebrates the innovation, influence, and ideas of individuals and organizations in multiple industries. TriVision was nominated for Marketing & Advertising Innovator of the year. TriVision presented the integrated marketing communication campaign they developed for the Department of Commerce…

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Washington D.C. Video Production Company
13 April 10:47 am - Posted by TriVision

Online Videos Can Save Your Life

We’ve all likely experienced visiting a website where where we have been drowned with information overload: pages and pages, blocks of text pounding us with data and information. Let’s face it: nobody wants to dig through a website to “look for” the information they need, when they can easily go to a website where they find what they’re looking for right…

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TriVision March Madness Marketing
29 March 4:09 pm - Posted by TriVision

The Marketing Magic Behind NCAA’s March Madness

March Madness has become a category 5 seasonal spring storm thanks to the awesome marketing surrounding it. This month-long sporting spectacle is perhaps the second most hyped-up sporting event in the U.S., right behind the Super Bowl. We think the marketing strategy behind this 68-team sports tournament is something every organization should learn from. Here is…

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Family Owned Business Awards
15 March 4:25 pm - Posted by TriVision

Washington Business Journal Honors TriVision

At the 2017 Family Business Awards – an annual celebration of multi-generational, family-owned businesses in the Washington, DC Metro region – the Washington Business Journal honored TriVision for overall excellence, innovation, ethics, and philanthropy. The entrepreneurial passion and courageous spirit that fueled the creation of TriVision was instilled in the Lutfi family from an early…

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Branding for companies
22 February 11:42 am - Posted by TriVision

Our Three Musts for a Strong Branding Strategy

TriVision, a Washington D.C. branding agency, draws out what truly makes a brand strong. Branding is about Graphic Design. Yes, while this may be true, it’s only part of the branding mix. Images help people associate products, services, and causes more quickly. Humans have been branding since we discovered how to walk upright. Figures on walls were…

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Budweiser Digital Media
10 February 5:29 pm - Posted by TriVision

And the Best Digital Media Ad of Super Bowl LI Goes to…

Digital Media Winner: Three words: Budweiser. Budweiser. Budweiser. It looks like Budweiser’s “Born the Hard Way” was the clear winner of last Sunday’s Super Bowl. The “King of Beers” launched the digital version of the ad days before the big game, and aired it in front of 111 million people. There is no doubt it struck…

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