Food for thought.

@TriVision


Washington DC CSR
11 August 12:30 pm - Posted by TriVision

DC Branding : Consumers More Likely to Trust Brands that Support Social Causes

In this new era of social responsibility, selling a good product or service is no longer enough to attract today’s socially conscious shoppers. If your business or brand doesn’t stand for a cause, consumers may look the other way to your competitors. And we’re not talking about a one-time donation or putting in an hour…

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TriVision marketing company
25 July 11:18 am - Posted by TriVision

Can Market Research REALLY Improve R.O.I?

Yes. Always conduct market research! It has always been noted that the quality of your work determines the outcome, just as the quality of your data will determine your return. Your R.O.I is simply the return on the investment you are making. When the data you have received is of poor quality, your returns will…

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D.C. Marketing Agency
13 July 5:04 pm - Posted by TriVision

D.C. Digital Marketing Firm Talks A.I.

AI will influence digital marketing one way or another. 2017, the year robots took over the digital marketing world. Artificial intelligence (AI) systems are being trained to digitally market using information collected off of the Internet. Positive and negative concerns arise when discussing this up and coming strategy. AI systems, such as IBM’s Watson, although…

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Virtual Reality Blog
3 July 2:30 pm - Posted by TriVision

Virtual Reality vs. Augmented Reality in Video Production

Comparing the Latest Digital Media Advances Virtual reality and augmented reality are increasingly being used in technology, but do people really know their difference? Virtual reality is an artificial environment created with software allowing the user to feel completely engulfed in a reality that is computer animated. Augmented reality is an enhanced version of reality…

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Live Streaming
22 June 11:30 am - Posted by TriVision

Live Video Streaming is Not Just for Snapchat

Engaging your audience using live video streams is the new “It” tool in the game of marketing. How many of you have found yourselves lately tuning in to watch “Facebook Live” events? Whether it is some sort of “breaking news” on a news channel or one of your friends posting live videos from The Weeknd concert, it is no…

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Storytelling
13 June 2:58 pm - Posted by TriVision

Content Marketing is for Everyone!

Content Marketing 101: Influence the Market with an Emotional Appeal As a creative marketing agency in Washington D.C., TriVision develops content marketing campaigns for small businesses, large multinational corporations, and government agencies every day. How often is it that you log onto Facebook and countless videos pop up as you scroll through your timeline? At this day…

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TriVision talks rebranding
31 May 9:34 am - Posted by TriVision

Is it Time to Rebrand?

Thinking about rebranding? You’re not alone. Our branding experts at TriVision list common reasons to revamp your brand. On any given day, you will come across many organizations who have the desire to rebrand. However, if you rebrand without purpose, you are doing more harm than good to your organization. But if you set a goal, rebranding can…

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TriVision Rebranding
3 May 10:21 am - Posted by TriVision

How to Manage a PR Crisis

***Disclaimer: This is a satirical piece on how to start a PR crisis. Do not follow these tips. *** We know you may still have a bad aftertaste of Pepsi in your mouth after their failed ad campaign with Kendall Jenner. And of course who can forget the United Airlines fiasco which seemed to drag on for weeks….

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Northern Virginia Chamber of Commerce
28 April 6:14 pm - Posted by TriVision

TriVision Nominated for Greater Washington Innovation Award

The Northern Virginia Chamber of Commerce recently awarded Washington D.C. companies with the Greater Washington Innovation Award. This award celebrates the innovation, influence, and ideas of individuals and organizations in multiple industries. TriVision was nominated for Marketing & Advertising Innovator of the year. TriVision presented the integrated marketing communication campaign they developed for the Department of Commerce…

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Washington D.C. Video Production Company
13 April 10:47 am - Posted by TriVision

Online Videos Can Save Your Life

We’ve all likely experienced visiting a website where where we have been drowned with information overload: pages and pages, blocks of text pounding us with data and information. Let’s face it: nobody wants to dig through a website to “look for” the information they need, when they can easily go to a website where they find what they’re looking for right…

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